A thread about bands that have been forced to change their name.
The group Easy Life formed in 2017. I discovered them in 2019 via their song "Sunday".
In October 2023, the company EasyGroup suddenly decided the band was infringing on their copyright.
The owner of budget airline easyJet has launched into a contentious legal fight with a U.K. pop band to force it to change its name, after accusing its members of being brand thieves.
The Times of London first reported that the group accused the band of borrowing its name from the home and garden retailer Easylife, a company for whose name easyGroup charges a licensing fee but has no financial interest in.
“They’re forcing us to change our name or take up a costly legal battle which we could never afford. Although we find the whole situation hilarious, we are virtually powerless against such a massive corporation,” the band wrote, “We simply don’t have the funds to access a fair trial in the high court. Not to mention the fact that this would likely rattle on through to 2025, and with this hanging over us we wouldn’t be able to release any music in the meantime. Our careers, and indeed our lives, would be on hold.”
In a statement to several outlets including The Guardian and the BBC, EasyGroup said: “With reference to the brand thief Mr Matravers and his fellow band members who have decided to use our brand, easyLife, without permission. We have a long established record of legally stopping thieves from using our brands and I am confident we will stop Mr Matravers.”
Well, they succeeded.
Now the band is known as Hard Life:
The group Easy Life formed in 2017. I discovered them in 2019 via their song "Sunday".
In October 2023, the company EasyGroup suddenly decided the band was infringing on their copyright.
The owner of budget airline easyJet has launched into a contentious legal fight with a U.K. pop band to force it to change its name, after accusing its members of being brand thieves.
The Times of London first reported that the group accused the band of borrowing its name from the home and garden retailer Easylife, a company for whose name easyGroup charges a licensing fee but has no financial interest in.
“They’re forcing us to change our name or take up a costly legal battle which we could never afford. Although we find the whole situation hilarious, we are virtually powerless against such a massive corporation,” the band wrote, “We simply don’t have the funds to access a fair trial in the high court. Not to mention the fact that this would likely rattle on through to 2025, and with this hanging over us we wouldn’t be able to release any music in the meantime. Our careers, and indeed our lives, would be on hold.”
In a statement to several outlets including The Guardian and the BBC, EasyGroup said: “With reference to the brand thief Mr Matravers and his fellow band members who have decided to use our brand, easyLife, without permission. We have a long established record of legally stopping thieves from using our brands and I am confident we will stop Mr Matravers.”
Well, they succeeded.
Now the band is known as Hard Life: